The best, the most beautiful, the biggest, the smallest… bookshops are subject to many romantic projections that ignore the difficulties of a trade that needs to be supported and valued appropriately, due to its indispensable role within the book ecosystem. With Rafael Blanco (Mar Adentro bookshop, Veracruz), Lola Larumbe (Rafael Alberti bookshop, Madrid) and Fernando Vera García (Navegui bookshop, Nezahualcóyotl) in conversation with Paco Goyanes.