Culture is a powerful instrument for strengthening the Spanish brand in the area of cultural cooperation. This is successfully promoted by the Spanish Agency for International Development Cooperation (AECID), which reaches two million people in 130 countries.
Actress, journalist and television presenter Cayetana Guillén Cuervo and AECID's Director of Cultural and Scientific Relations, Santiago Herrero, will discuss the image both of our culture and our artists abroad, and the opportunities to promote development through them, seeking to answer questions such as whether we are fully aware of our potential in Spain, and is our culture appreciated outside our own country?
Event in Spanish